The Story
이 모든 이야기는 단 한명으로부터 시작하지만, 한 순간의 ‘유레카’는 아닙니다. 기네스의 역사는 영감, 헌신, 독창성, 노력이 결합된 감동적인 이야기입니다. 2세기 이상에 걸친 숭고한 양조 장인 정신, 세상에 제품을 알리는 재빠르고도 놀라온 솜씨와 제품에 대한 맹신이 기네스의 역사를 만들어냈습니다. ‘The Story’는 어떻게 이 독특한 아이리쉬 스타우트가 세계에서 가장 사랑받는 맥주가 되었는지에 대한 이야기입니다.
배경화면을 클릭한 후, 드래그하거나 본 화면의 아래에 있는 앞, 뒤 화살표를 클릭하면서 원하는 시대로 넘어 갈 수 있습니다. 그리고 네비게이터를 사용하여 원하시는 시대를 찾아 가실 수도 있습니다. 추가 자료들이 들어 있는 년도들이 있습니다. 이 경우, 해당 연도를 클릭하시면 추가 자료의 내용을 보실 수 있습니다. 추가 자료의 내용은 ‘text’, ‘image’ 그리고 ‘video’ 세 가지가 있으며, 년도 앞에 있는 아이콘은 세 가지 중 어떤 행태에 자료가 들어있는지 미리 알려줍니다. 이제 탐험을 시작해 봅시다.-이 곳에는 흥미롭고, 즐거운 그리고 다른 사람들과 함께 공유할 수도 있는 다양한 이야기들이 숨어있습니다.
- Text
- Image
- Video
1700
- 1725 Birth of a legend.
- 1725 Divine influence.
- 1742 Elizabeth Guinness dies.
- 1744 First record of Arthur's service to Archbishop Price.
1750
1800
- 1801 West India Porter is first brewed.
- 1803 Arthur Guinness dies.
- 1811 First shipment of GUINNESS® stout made to Lisbon.
- 1815 European campaign victories.
- 1820s Shipments of GUINNESS® are made to Guernsey, Barbados, Trinidad and Sierra Leone.
- 1821 Secrets of a perfect porter.
- 1824 A World famous brew.
- 1833 Success by the barrel.
- 1834 New bottles have clear advantage.
- 1840 A shipment of GUINNESS® is sent to New York.
1850
- 1850s From father to son to grandson.
- 1858 Pouring on the other side of the World.
- 1860s Animal brands are a sign of quality.
- 1861 Black Velvet born in London.
- 1862 The Harp plays its first bars.
- 1868 Family business stays on-track.
- 1869 'A Little Pint of Guinness History.'
- 1870 10% of GUINNESS® beer sales are now overseas.
- 1877 Ruling the River.
- 1886 Liquid investment.
- 1889 World Traveller begins fantastic voyage.
- 1890 Stout, hope and charity.
- 1893 Experimental appointment.
1900
- 1900 A pint of GUINNESS® costs just 3d (old pence) in Britain.
- 1901 Scientists investigate dark matter.
- 1906 GUINNESS® feeds 10,000 mouths.
- 1910 Making a big splash on Broadway.
- 1912 Biggest grocer gets bottling.
- 1913 Stout sails on steam.
- 1914 50% of all GUINNESS® sold in USA is now bottled locally.
- 1914 Total foreign sales reach 100,000.
- 1914 Brewery output is up to almost 3 million barrels.
- 1927 Keeping it in the family.
- 1929 'Guinness is Good For You.'
- 1931 'I name this vessel the S.S Guinness…’
- 1936 Stout springs from foreign shores.
- 1939 At ease, soldier.
- 1939 Where can I get a GUINNESS® these days?
- 1941 Bottlers bombed but not beaten.
- 1940s From wood to steel.
- 1949 The African connection.
1950
- 1950 to 1974 New GUINNESS® breweries open around the World.
- 1954 A message in a bottle x 50,000.
- 1958 Trials begin of new GUINNESS® Draught.
- 1958 'To you of the future…'
- 1959 The first 200 years are the hardest.
- 1959 Launch of Draught GUINNESS® in Great Britain.
- 1959 Go Guinness Ghana.
- 1960 Independent Nigeria to brew its own.
- 1963 Last of the old barrels.
- 1964 Canadian Variation gets going.
- 1965 Malaysian PM opens a fresh one.
- 1965 Land of the Rising Stout.
- 1970s Bulldog roams Malaysian market.
- 1973 Indonesia ready for business.
- 1975 Guinness Hong Kong formed.
- 1975 to 1999 More new GUINNESS® breweries.
- 1976 Over 7 million glasses of GUINNESS® are downed daily.
- 1981 He's a real GUINNESS® drinker.
- 1984 Welcome to the Hopstore.
- 1985 GUINNESS® now sold in 120 countries and brewed in 25.
- 1985 Pure advertising Genius.
- 1988 Advanced technology miniaturises pub.
- 1992 Thousands of Irish pubs exported.
- 1993 100 years of Malaysian memories.
- 1996 Majestic export success continues.
- 1996 'Not everything in black & white makes sense.'
- 1997 Diageo is formed.
- 1997 O'Malley's begins Chinese dynasty.
- 1998 Tick followed tock followed tick followed tock...
- 1999 Draught bottle gets rocket launch.
2000
- 2000 Storehouse contains all things GUINNESS®.
- 2000 Himalayan brewing reaches new heights.
- 2000 North America brews its own.
- 2000 Brewing starts in Ethiopia, under contract.
- 2000 Overseas sales bring champagne celebration.
- 2001 World drinks two billion pints.
- 2002 GUINNESS® believes in new ads.
- 2003 1,760,000,000 pints and a packet of peanuts please.
- 2003 First production of GUINNESS® Extra Smooth in Ghana.
- 2003 The name’s Power, Michael Power.
- 2004 Storehouse well stocked with GUINNESS® fans.
- 2005 English rugby tackled.
- 2006 Scrum down for GUINNESS® in Ireland.
- 2007 10 Million glasses of GUINNESS® are enjoyed every day.
- 2007 Music Machine takes pole position.
- 2009 250 years of Guinness.