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Guinness 0.0

TASTING NOTES

Aroma: Sweet smelling with a coffee and malty nose.

Flavour: Perfect balance of bitter and sweet with malt and roast characters.

Palate: Smooth, creamy and balanced.

ABV: 0.0% ABV

Appearance: A characteristically dark, ruby coloured liquid.


THE STORY OF GUINNESS® 0.0

Not drinking? There’s a Guinness for that. Introducing Guinness 0.0, our new alcohol-free beer from the brewers at St James’s Gate. Brewed with our new cold filtration process. This ensures you get the same beautifully smooth taste, perfectly balanced flavour and unique dark colour of Guinness Draught, just without the alcohol.

The latest in 250 years of innovation, Guinness 0.0 is specially brewed to retain the characteristic flavours which make Guinness Draught our most popular beer.

The brewing process starts just as it always has, but with 0.0 the alcohol is gently removed through a cold filtration method. This helps to preserve its natural flavour, ensuring that the all important sweetness of the malt, the bitterness of the hops and the unique Guinness Roasted Barley flavours are all perfectly balanced.

As we look to the past to help invent the future, our brewers have drawn inspiration from the recipe perfected in 1959. So that now you can savour all of those classic flavours with none of the alcohol.

Guinness 0.0 will be available in supermarkets from the end of August, and pubs from September.

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